STRATEGIC BUSINESS ADVISORY
Virtual CFO Sydney
Virtual CFO delivers strategic financial leadership, without the full-time overhead.
The Kartel Solution is a strategic business advisory firm helmed by Rebecca Kartel.
A great sales month should not cause anxiety, but without a system, it often does. You need someone tracking your numbers before issues arise, not after the fact. We deliver forward-thinking Virtual CFO services to service-based founders across Sydney, providing absolute clarity over your cash flow and real control without the cost of a full-time executive.
The Sydney business environment moves fast, and you cannot afford to make decisions based on outdated data. We understand the unique pressures you face. We build the financial systems that lift the mental load off your shoulders, giving you the insight and direction to make smart, rapid decisions.
THE BENEFITS
What Changes When You Have a Plan
Financial clarity is not optional; it is the difference between leading with confidence and constantly putting out fires.
When we step in as your Virtual CFO:
No more discovering cash flow problems after it is too late to fix them.
You approach every major decision, from hiring to expanding, with a clear financial picture.
You have a commercial-minded partner in your corner who understands your business and tells you the plain truth.
Your finances move from reactive to strategic, ensuring you are always one step ahead.
HOW WE HELP
What We Work On Together
Forward-Looking Cash Flow
Predict what’s coming, not just what’s happened. Know your next 30, 60 and 90 days. Complete payroll management, ensuring PAYG, superannuation and STP compliance — from processing to reporting — so your business stays up-to-date, cash-ready and free to focus on growth.
Monthly Reporting
Make smart, data-driven decisions with our monthly reporting. Our clear, timely financial reports show what’s happening in your business and what it means—helping you track performance trends, manage cash flow, and pinpoint growth opportunities so you can act with confidence.
Pricing & Margin Strategy
Protect profits as you grow — stop watching margins shrink. We help boost your business value through disciplined pricing and margin strategy combined with effective cash flow management. By implementing processes that optimise cash balances and improve liquidity, we create the financial foundation for sustainable, scalable growth.
Decision Support
Get clear, confidence-backed guidance before you hire, invest, expand, or restructure. We create tailored budgets aligned to your goals so you can track spending, manage costs, and drive profitability — giving you control and the financial clarity needed to make the right decisions.
Budgeting & Forecasting
Realistic plans based on where you’re actually headed: we handle accounts payable, receivable, invoicing and debtor management to optimise cash flow, secure timely payments and keep your operations running smoothly so your budgets and forecasts reflect the cash reality of the business.
Clear Financial Reporting
Clear, accurate and consistently maintained financial data gives confidence in your enterprise to lenders, investors and business partners, demonstrating reliability and supporting smarter decision-making.
WHAT IT COSTS
Virtual CFO Pricing
Our Virtual CFO service is for businesses that need financial leadership, sharper commercial insight, and more strategic support than bookkeeping alone can provide.
The service begins with a thorough review of your business, financial position, operational pressures, and growth goals. From there, we identify what is holding performance back, where opportunities exist, and what needs to change to improve profitability, cash flow, and decision making.
Each engagement is tailored. The scope is shaped around your business needs, priorities, and level of complexity, with practical recommendations and ongoing strategic support designed to deliver measurable value.
Virtual CFO
From $2,800 + GST per month
Minimum 3-month commitment
What this may include
Financial and commercial review
Cash flow forecasting and analysis
Margin and profitability review
Pricing and cost structure analysis
Identification of quick wins and performance opportunities
Strategic financial guidance to support growth and stronger decision making
Ongoing advisory support aligned to business priorities
Ongoing retainers are tailored based on scope, complexity, and the level of support required.
Discover how we can help you better manage your business
Who we are
The Kartel Solution is a business advisory firm helmed by Rebecca Kartel. We specialise in Xero Bookkeeping, Payroll Advisory, BAS services, cash flow management, budgeting, systems implementation, and operational efficiency. Our holistic, proactive approach ensures that business owners, professionals, and entrepreneurs benefit from streamlined operations and optimised financial management.
By listening to our clients, reducing stress, leveraging technology, and implementing effective systems, we provide expert guidance and peace of mind.
As Xero Gold Partners and Registered BAS Agents, we are committed to driving your success through efficiency, maximising productivity, and supporting your long-term growth.
Registered BAS Agent | Master in Business Administration | Diploma in Accounting | Xero Gold Partner
FAQ
What clients ask
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We offer three core service streams: The Foundation (monthly Xero bookkeeping and admin), The Coaching (a 12‑week program for women business owners), and The Strategy (forward‑looking cashflow planning, Virtual CFO support and commercial advisory for established businesses).
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SMEs Australia‑wide. The Coaching is tailored specifically for women business owners who want hands‑on control of their finances. The Foundation suits businesses wanting clean, reliable bookkeeping. The Strategy is for established businesses ready to plan and scale beyond day‑to‑day operations.
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They stack progressively. The Foundation creates a reliable bookkeeping baseline. The Coaching builds skills, systems and confidence using your real numbers. The Strategy overlays forward‑looking cashflow planning and Virtual CFO support to guide scaling and strategic decisions.
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A Xero bookkeeper records what has already happened in your business, ensuring your data is clean, compliant, and reconciled within the system. An accountant typically focuses on your annual compliance and year-end reporting. A Virtual CFO looks at your data and tells you what is going to happen next. While bookkeeping and accounting handle the past and present, a Virtual CFO handles the future—providing 30-day, 60-day, and 90-day cash flow forecasts, profit strategy, and financial leadership for service-based businesses.
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If your business is generating strong revenue but you are constantly stressed about cash flow, you need Business Advisory. Signs include: checking your bank balance to make decisions, lacking clear financial systems, or having a great sales month but still struggling to pay yourself properly. Advisory gives you the visibility to maximise profit and make decisions with certainty.
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Cash flow problems are usually system problems, not sales problems. Making money is not the same as being in control of it. Often, cash is tied up in accounts receivable, poor margin structures, or a lack of structured allocation. We solve this by building a 30-day, 60-day, and 90-day cash flow forecast from your actual Xero data, so you know exactly where your money is going before it moves.
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We are proud Xero Gold Partners and we exclusively use Xero because we believe it provides the best financial systems for ambitious service-based businesses. If you are currently using another platform, we manage the complete migration for you to ensure your foundation is solid before we start optimising for profit.
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A three-bank account system automatically structures your cash to protect your profit and cover your obligations. We set up a day-to-day account for weekly payments like team wages and accounts payable, a BAS account for GST and PAYG transfers, and a business savings account for investments and large annual fees. This system removes the guesswork from your cash flow.
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The first step is a strategic conversation to look at your current financial systems and profit margins. We review your Xero file, identify where your cash is getting stuck, and build a roadmap to move you from reactive administration to proactive financial leadership.
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We are Melbourne-based but we serve clients Australia-wide. Services are delivered remotely using secure cloud accounting tools, allowing us to support businesses in every state and territory.
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Yes. We manage payroll processing, Single Touch Payroll (STP) filings, pay runs, leave calculations and timely superannuation contributions. We ensure compliance with Fair Work, superannuation guarantee rules and ATO reporting requirements.
If you have any other questions, book an obligation-free 20 minute consultation with Rebecca.